I'm a Designer by education, Publicist by trade and Art Director by heart. Passionate about visual creativity, innovation, photography
and graphic design.

I've been working in the world of advertising for about 12 years for agencies such as Proximity, Ogilvy or Sra Rushmore, but currently I drink my coffee at BBVA as a Creative Lead in the Open Innovation team, investigating new ways of transmitting messages and storytelling through visual language and animation. Of late, I've been drawn more towards Branding, and have parked advertising to be able to study other forms of creating and communicating through
strategic design.

Someday I might return to the advertising art, who knows. For now, I'm going to keep moving, observer and discover everything that I can. What I have clear is that I will not stop learning.

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